Readers Ready
Fall 2025 | 4 Weeks
Creative Direction & Graphic Design
The Brief
SRQ Magazine sought a campaign that clearly communicates that Best of SRQ is driven entirely by its readers, highlighting the community members whose votes shape the competition.
The Idea
The Color Campaign pairs bold monochromatic photography with custom illustrations to spotlight key Best of SRQ categories. Each post features actual readers of the magazine and expressive, hand-illustrated elements that reflect Sarasota’s warmth and reinforce the competition’s reader-driven spirit.
SKILLS
Graphic Design
Design Direction and Lead
Creative Direction
Graphic Design
Branding
Illustration
Photo Editing
TOOLS
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom
Figma
CREDITS
Jack Coleman: Creative Director, Graphic Designer
Jennifer Villagomez: Producer, Stylist, Photo Assistant
Wes Roberts: Primary Photographer
