Readers Ready

Readers Ready

Fall 2025 | 4 Weeks
Creative Direction & Graphic Design
Fall 2025 | 4 Weeks
Creative Direction & Graphic Design
The Brief
The Brief

SRQ Magazine sought a campaign that clearly communicates that Best of SRQ is driven entirely by its readers, highlighting the community members whose votes shape the competition.

SRQ Magazine sought a campaign that clearly communicates that Best of SRQ is driven entirely by its readers, highlighting the community members whose votes shape the competition.

The Idea
The Idea

The Color Campaign pairs bold monochromatic photography with custom illustrations to spotlight key Best of SRQ categories. Each post features actual readers of the magazine and expressive, hand-illustrated elements that reflect Sarasota’s warmth and reinforce the competition’s reader-driven spirit.

The Color Campaign pairs bold monochromatic photography with custom illustrations to spotlight key Best of SRQ categories. Each post features actual readers of the magazine and expressive, hand-illustrated elements that reflect Sarasota’s warmth and reinforce the competition’s reader-driven spirit.

SKILLS

SKILLS

Graphic Design

Graphic Design

Design Direction and Lead

Creative Direction

Creative Direction

Graphic Design
Branding
Illustration
Photo Editing
Graphic Design
Branding
Illustration
Photo Editing

TOOLS

TOOLS
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom
Figma
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom
Figma

CREDITS

CREDITS
Jack Coleman: Creative Director, Graphic Designer
Jennifer Villagomez: Producer, Stylist, Photo Assistant
Wes Roberts: Primary Photographer
Jack Coleman:
Creative Director, Graphic Designer

Jennifer Villagomez:
Producer, Stylist, Photo Assistant

Wes Roberts:
Primary Photographer